About us
Bringing Tasmania’s finest wines to your home.
Giving wine lovers access to the very best Tasmanian wines.
Wines of Tasmania began during the COVID-19 pandemic when Tasmania’s borders closed and cellar door experiences across the state came to a sudden halt. Created by Katrina alongside some of Tasmania’s most respected wine producers, the business was built to continue sharing the stories, people and exceptional wines that make Tasmania one of the world’s most exciting cool-climate wine regions.
The vision was simple. To bring the experience of discovering Tasmania’s finest wines into homes around Australia. Like stopping in at a cellar door on a Tassie road trip, meeting the makers, hearing the stories behind the labels, and enjoying wines chosen for their quality, character and sense of place.
In 2025, Wines of Tasmania entered a new chapter when Bec Nicholson, a long-time supporter of Tasmanian small business and enjoyer of Tasmanian wines and produce, proudly took over the business from Katrina. With a strong background in business operations, marketing and storytelling, Bec continues the original vision while bringing fresh energy and a deep passion for supporting Tasmania’s locally owned wineries and producers.
If you've ever met a Tasmanian, you’ll know they’re a proud lot. They’re tough too, and determined. They might be from a tiny island at the bottom of Australia but that makes them even more ambitious to make a mark and show the world that size does matter. And small is good. Tasmania’s climate is like no other wine region in Australia which creates a fresh and rich uniqueness in the wines that’s like nothing else you’ve tasted.
Based in Launceston, Wines of Tasmania remains proudly Tasmanian owned and operated. Every wine featured is carefully selected from producers who own, grow and make wine right here in Tasmania. From iconic sparkling wines to expressive Pinot Noir, Chardonnay, Riesling and emerging varieties, each selection celebrates the remarkable diversity of the island.
Tasmania’s climate is unlike anywhere else in Australia. Long growing seasons, cool temperatures and passionate winemakers combine to create wines with elegance, freshness and unmistakable character. Small in size but world-class in reputation, Tasmania continues to punch well above its weight on the global wine stage.
Whether you’re discovering Tasmanian wine for the first time or already love the region, Wines of Tasmania exists to help you explore exceptional, rare and thoughtfully curated wines from across the island.
Exceptional. Rare. Select.
As a subscriber of Wines of Tasmania you’ll soon discover the burgeoning industry of amazing, well-established and talented winemakers and producers who are punching well above their tiny island weight to produce some of the world's best cool climate wines.